Master Print Communications
Phone: (858) 677-0037 | Fax: (858) 677-0038
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Events
StayTuned...
There are no San Diego Printing Events at this time.
Posted on Apr 20, 2011. 10 Key Checklist Items for Successful Implementation of Statistical Models
This session will provide marketers with 10 key checklist items for successful implementation of statistical models, from data manipulation and variable alignments to large scale scoring and QC process. This session will cover the entire spectrum of related topics from the database marketer’s point of view, as well as from those of the statistical analysts, leading to more effective communications among all involved parties.
1. Attendees will obtain a clear checklist for successful model implementation.
2. Learn specific ways to make the best of available data to maximize the effectiveness of resultant models.
3. Improve communications among vendors, statisticians and marketers, and minimize risk factors at all stages.
There are many sessions regarding statistical techniques, but in real life, most of the errors happen before or after the model development. Attendees will walk away with a clear checklist to improve the model implementation process and specific methods to improve data quality for modelers.
When: Thursday, April 7, 2011 from 3:00 PM - 4:00 PM ET
Where: Online
Cost: FREE
For questions/inquiries, call DMA Customer Service at 212.790.1500 or e-mail customerservice@the-dma.org.
Register Here: Direct Mail Association Model Implementation Webinar
Posted on Mar 16, 2011. 2011 Marketing Trends Seminar
The SDDMA presents it's 2nd Annual Marketing Trends Seminar.
Don't miss seeing this exceptional lineup.
The San Diego Direct Marketing Association (SDDMA) presents a special half-day seminar with a robust line-up of experts including leading San Diego companies and organizations such as:
* Treeline Interactive
* Qualcomm
* Invitrogen
* UCSD
Date:Tuesday, January 18th, 2011
Time: 8:00am - 1:30pm
Location: Carmel Valley DoubleTree Hotel (56 fwy and El Camino Real)
VIP Pricing (limited time only - special pricing ends January 2nd, 2011):
* Member Price: $79.00 ( $99 after Jan 2nd)
* Non-Member Price: $89.00 ($119 after Jan 2nd)
* Student Price: $69.00 ($89 after Jan 2nd)
SIGN UP HERE
Posted on Dec 16, 2010. Learn How to Design a Print Campaign
PIA/SD is proud to present the WOW-Factor Webinar Series. Focusing on words, pictures, and movies this series is guaranteed to add to your design creativity and flexibility. It will show you how you can develop an integrated and eye-catching print and web campaign. Kelly McCathran's, the Service Provider Evangelist for Adobe, mission is to maintain relationships with the top printers in North America. She is the primary contact for printers to get the support, training and information they need to successfully work with Adobe’s line of products. In addition, Kelly is a Certified Technical Trainer and an Adobe Certified Expert in InDesign, Photoshop, Illustrator, Acrobat, GoLive and PageMaker. Kelly has traveled North America and abroad teaching applications to the largest print shops in the world.
Atypical Typography
November 3, 2010
9 am- 11am
Typography is making a comeback! (For some of us, it never left.) Learn how to use the powerful type tools in InDesign
CS5, Illustrator CS5 and Photoshop CS5 to make your type come alive and look its very best. You will learn keyboard shortcuts while discovering ways to breathe fresh air into your type-intensive projects. Also included: drop caps, text wrap, kern/track best practices, choosing the right fonts, hanging punctuation and more!
Impeccable Images
November 10, 2010
9 am - 11 am
Nothing enhances a web page like a well-placed image. Learn the differences between the top web image formats, and how to choose the right one for each situation. The powerful Save for Web and Mobile Devices in Adobe Illustrator CS5 and Adobe Photoshop CS5 gives you flexibility and control over your images, this course will teach you effective techniques.
Eye-catching Animation
November 17, 2010
9 am - 11 am
Create an interactive experience with your audience with Adobe Flash CS5! Adobe Flash Professional is the industry standard for creating dynamic, interactive graphics and even entire websites. In this intro to Flash animation course, you’ll see a comprehensive overview of the program focusing on the fundamentals of the timeline, adding Key Frames and working with Timeline Effects.
The cost is $69 for each webinar, or only $199 for ALL three! Don't hesitate, sign up today and add new elements to your design work.
Free MUSIC From Us to You
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